Commercial Director
Lead GS1 Egypt’s commercial growth across sales, partnerships, pricing, and sector strategy in a high-impact role with strong market visibility and executive exposure.
Role Purpose
GS1 Egypt is looking for a senior commercial leader to build and lead the next phase of growth across sales, partnerships, sector strategy, and go-to-market execution.
This role will own the commercial engine behind GS1 Egypt’s solutions and sector playbooks, with particular focus on:
enterprise SaaS selling in regulated environments,
Experience with modern retail, fresh produce, and marketplaces is preferred.
pricing, packaging, and monetization strategy,
partnerships with government regulators and ecosystem stakeholders,
stronger commercial operating rhythm across sales, marketing, product, and delivery.
This is a builder role. The successful candidate will not only close business, but also professionalize the commercial function: sharpen strategy, upgrade talent, improve sales discipline, tighten value propositions, and create repeatable growth motions aligned to GS1 Egypt’s operating model.
About GS1 Egypt Context
GS1 Egypt operates in a market environment where standards, traceability, product identification, supply chain digitization, and sector enablement matter. The organization serves multiple industries through a combination of standards-driven services, digital offerings, sector programs, and ecosystem partnerships.
The commercial leader in this role must be capable of selling and shaping solutions in environments where compliance, interoperability, and sector coordination are central to customer value. The role requires close partnership with leadership, marketing, product, engineering, finance, and support teams across a growing and evolving organization.
Healthcare is out of scope for this role.
Key Responsibilities
1. Commercial Strategy and Revenue Leadership
Define and own the commercial strategy for GS1 Egypt’s sales and partnerships agenda.
Build annual and multi-year revenue growth plans by sector, solution, and account segment.
Translate business priorities into executable go-to-market plans, account plans, pipeline targets, and partnership roadmaps.
Establish a high-performance sales operating model with clear funnel stages, forecast discipline, CRM hygiene, conversion targets, and review cadences.
Drive predictable revenue generation across new business, expansion, renewals, and strategic accounts where applicable.
2. Enterprise SaaS Sales in Regulated Industries
Lead the selling motion for SaaS and digital solutions in highly regulated sectors.
Position GS1 Egypt solutions around measurable customer value, compliance enablement, operational efficiency, traceability, visibility, interoperability, and sector readiness.
Own complex enterprise sales cycles, including stakeholder mapping, discovery, solution shaping, commercial structuring, proposal development, negotiations, and closure.
Engage C-level and executive buyers across large enterprises, regulators, industry bodies, and ecosystem players.
3. Commercial Development Across Modern Retail and Market Channels
Build and execute commercial strategies for priority market segments, with particular relevance to modern retail, large chains, and marketplace-driven environments.
Develop segment-specific value propositions that clearly answer the customer’s “what’s in it for me?” question.
Create practical commercial narratives around operational gains, compliance enablement, data integrity, supply chain efficiency, product visibility, and ecosystem interoperability.
Open and expand strategic accounts by aligning solution features to real customer pain points, operating models, and transformation priorities.
4. Fresh Produce and Sector Growth Development
Drive commercial development across relevant sectors, with preferred experience in fresh produce, modern trade flows, and marketplace-oriented business environments.
Support growth across relevant sectors with particular preference for experience in fresh produce, agriculture-adjacent value chains, and market-facing ecosystem plays.
Define commercial strategies for sector programs and solution adoption in areas where traceability, standards, operational visibility, and ecosystem coordination are material to customer value.
Identify whitespace opportunities, route-to-market options, anchor accounts, and partnership models that can strengthen GS1 Egypt’s position in target segments.
Work with leadership and cross-functional teams to convert sector insight into executable commercial plans, differentiated market positioning, and scalable growth motions.
5. Pricing, Packaging, and Monetization
Lead pricing strategy for GS1 Egypt’s SaaS and digital offerings.
Advise leadership on pricing models, packaging logic, bundling structures, contract mechanics, and monetization levers.
Ensure offers are customer-centric, commercially competitive, and scalable without eroding value.
Work with Product, Finance, and Leadership to refine packaging by segment, maturity, use case, and willingness to pay.
6. Governmental and Regulatory Partnerships
Own the strategy for partnerships with governmental regulators and sector authorities across relevant industries.
Position GS1 Egypt as a strategic enabler within national and sector-level transformation agendas.
Build trusted relationships with key public-sector stakeholders and orchestrate partnership models that drive sector adoption and institutional relevance.
Ensure GS1 Egypt is actively engaged in industry conversations, working groups, and ecosystem initiatives where standards, compliance, traceability, and digitization matter.
7. Marketing and Cross-Functional Alignment
Establish a tight commercial handshake with Marketing to improve lead generation, sector campaigns, messaging, thought leadership, and event ROI.
Partner with Product and Engineering to feed market intelligence into roadmap priorities, packaging decisions, and solution positioning.
Work with Support and Delivery functions to ensure commercial promises are credible, scalable, and supported operationally.
Build a closed-loop GTM model where campaign performance, pipeline insights, customer objections, and win/loss analysis continuously improve market execution.
8. Team Leadership and Capability Building
Assess the current commercial team and upgrade capability, structure, and accountability.
Hire, coach, and develop high-caliber sales and partnership talent.
Introduce best practices in territory planning, account management, pipeline management, negotiation, performance management, and commercial reviews.
Build a culture of ownership, urgency, market orientation, and execution discipline.
Qualifications
Must-Have Experience
12+ years of experience in sales, business development, commercial strategy, or partnerships, with at least 5 years in a senior leadership role.
Proven track record selling SaaS or technology-enabled solutions in a highly regulated industry.
Demonstrated success selling into large enterprise accounts, especially in sectors with complex stakeholder environments.
Strong experience in enterprise and sector-led selling, with the ability to engage large accounts and shape value propositions around operational and commercial pain points.
Experience with modern retail, fresh produce, marketplaces, supply chain, traceability, or ERP-like sector solutions is preferred.
Hands-on experience with pricing strategy, SaaS packaging, monetization models, and commercial offer design.
Strong track record working with or selling into government entities, regulators, public-sector bodies, or heavily regulated ecosystems.
Experience building or transforming a commercial team, not only inheriting one.
Strong commercial presence in Egypt and proven ability to operate effectively in the target market.
Strongly Preferred
Experience in standards-driven industries, traceability, supply chain digitization, product data, compliance technology, platform businesses, ERP, regulatory-tech, or sector transformation programs.
Exposure to channel, alliance, ecosystem, or institutional partnership models.
Experience working in organizations where sales success depends on strong alignment with product, marketing, operations, and sector stakeholders.
Arabic and English fluency.
Core Competencies
Strategic selling
Enterprise account penetration
Sector-based go-to-market design
Pricing and packaging strategy
Partnership development
Market development and expansion
Executive communication
Negotiation and deal structuring
Sales management and forecasting
Team building and leadership
Cross-functional influence
Strong business discipline with a focus on fast execution
Leadership Attributes
Commercially sharp and externally credible
Structured thinker with market intuition
High ownership, high urgency, low bureaucracy
Able to operate at strategic and execution layers
Strong stakeholder management across public and private sectors
Pragmatic, data-driven, and action-oriented
Able to challenge legacy thinking and build scalable growth motions
- Department
- Industry Engagement
- Role
- Commercial Director
- Locations
- Cairo, Egypt
- Remote status
- Hybrid
- Employment type
- Full-time
- experience-level
- Director
About GS1 Egypt
Established in 1997, GS1 Egypt is a member of the GS1 Global community, the world’s #1 source of barcodes and global standards. Since its founding, GS1 Egypt has expanded its role as the leading barcode provider to supporting companies and organizations in Egypt across a wide range of fields.
As of 2009, GS1 Egypt expanded its network of government partners to provide more services, including governance and compliance, for businesses across the entire supply chain.